

I AM CRAIG WERWA
WELCOME TO MY WORLD
CRAIG@WORLDOFWERWA.COM . 917.667.4905
I AM
TL;DR:
MARKETING DIRECTOR • SOCIAL MEDIA AND CONTENT LEADER
• DOG LOVER • GOOD HUMAN
MARKETING DIRECTOR @MOVEMBER
LEAD US MARKETING AND COMMUNICATIONS (ADVERTISING, SOCIAL MEDIA, CONTENT, PR) FOR THE WORLD’S LEADING CHARITY AND LIFESTYLE BRAND CHANGING THE FACE OF MEN’S HEALTH. HAVING FUN DOING GOOD!
PREVIOUSLY:
VP, SOCIAL MEDIA & CONTENT MARKETING @AYZENBERG
VP, CREATIVE PLANNING @KETCHUM & KETCHUM DIGITAL
BRAND DIRECTOR, SOCIAL & DIGITAL @TBWA\CHIAT\DAY
BRAND DIRECTOR @MRM/McCANN
NOMINATED AS A SOCIAL INNOVATOR BY THE MARKETERS CHOICE AWARDS
TRANSFORMED A BRAND INTO A ‘TOP 5 IN SOCIAL MEDIA’ ACCORDING TO DIGIDAY
FEATURED ON YOUTUBE SOCIAL IMPACT CHANNEL
PUBLISHED AS PART OF INSIGHTS LEADERS SERIES: bit.ly/1eO95ru
LED MULTIPLE AWARD-WINNING SOCIAL/DIGITAL/CONTENT PROGRAMS AND TEAMS FOR VARIOUS AGENCIES AND BRANDS
BUILT A SOCIAL DEPARTMENT FROM SCRATCH
CREATED SOMETHING THAT ORGANICALLY MADE #1 ON REDDIT’S FRONT PAGE (BUCKET LIST ITEM, ✓)
I NEVER FORGET A FACE OR A GREAT IDEA
MY MARKETING PHILOSOPHY ECHOES MY PHILOSOPHY OF LIFE: “SIMPLE IS BETTER THAN COMPLICATED.”
I DON’T TRUST THOSE WHO CALL THEMSELVES A “GURU” OR “NINJA”. UNLESS THEY'RE AN ACTUAL GURU OR NINJA, OF COURSE
I SAVED A MAN'S LIFE ONCE. SERIOUSLY. ASK ME
I PERSONALLY CONVINCED ADAM CAROLLA TO CHANGE HIS & HIS #1 PODCAST'S NAME TO "ADAM VERSA" FOR NISSAN
I AM LIKELY THE BIGGEST SEINFELD FAN YOU'LL EVER MEET. I MADE STEVE MARTIN LAUGH

A FEW THINGS I'M DAMN PROUD OF


















